Can you make lots of money performing laser  lightshows? Of course you can. 
                         
      10 Ways To Make More Money With Your Laser 
      People often ask us, "How can we use  our Laser system to generate more money?" So... by popular demand, here  are the 10 most popular methods of squeezing that last dollar out your system.  
       1. Free advertising.  
        Have  a special Laser event, and get a local radio station to co-sponsor. Just call  them. You save hundreds, or even thousands, on advertisements. You may even be  able to get them to supply the sound system, music, and on-air personalities.  
       2. Charge for special  messages.  
        In  a nightclub, you would be surprised to see how much someone will pay to put  their message on the screen... from "FSU Rules" to "Happy  birthday Mary", and the ever popular "John loves Judy". If your  system supports "easy" scrolling text, you can offer the service for  as little as $5-10, and bag an extra hundred dollars per night.  
       3. Save time.  
        Speed  and ease of use is very important. The system you choose must be so easy to use  that virtually anyone in the establishment can use it. Otherwise the system may  not get the usage (and increased revenues) it should. Also, keep in mind that  time is money... how long will it take you to make a new show from scratch? How  long will it take to scroll a new message on the screen? If you have difficult  software, you may not have enough time left to tend to other aspects of the  show.  
       4. Rent your equipment out  when not in use.  
        OK,  so this is a rough one, but if you have a backup system, a lucrative contract,  and good insurance against damage, you can make an extra couple grand every  month. The easier the system is to operate, the more of a chance you have of  renting it out.  
       5. Intermission.  
        It  almost sounds too easy, but even a one hour show can benefit from a short  intermission. Your vendors can sell something as trite as popcorn, or something  as hi-tech as "rainbow" diffraction glasses, or even souvenirs. Be  sure to keep the music going (at a lower level), and keep the lights dim, to  perpetuate the "party" atmosphere. $200 to $2000 extra per show is  not unusual.  
       6. Get people to come  sooner, leave later.  
        In  Night clubs and bar locations, don't use the Lasers all the time. Let it be known  that the most Laser activity is early (8-9 o'clock?) and late (1-2 o'clock).  People will gravitate in earlier, and stay later. An extra hour of crowd in a  bar can bring in an extra $100-$2000 per night...do the math.  
       7. Get repeat business.  
        People  are bored easily. Change your images, animations, and beam patterns regularly -  so as to not be projecting the same thing all the time. Full-Auto comes with hundreds of  images and animations when you buy it, and thousands of additional low cost  images are available when needed. Don't buy a system that has limited image  availability.  
       8. Save on equipment and  upgrades.  
        Use  surplus or used Lasers with a good guarantee, from a reputable dealer. Get a  software controller that is low cost, high performance, and can be upgraded.  
       9. Charge for custom logos.  
        With  most systems, digitizing custom logos by hand can take up to an hour of hard  work. Before a show, customers may come up and say "Hey! Can you put my  company's logo up there?". To which you should answer "Gosh, I have  barely enough time to squeeze it in... but you'll have to chip in some  overtime!" After the customer agrees to the extra $50 -$100 , and leaves,  pull out our Full-Auto Auto Trace Bitmap digitizer and do it in three minutes.  
       10. Get advertising income.  
        While  you're projecting all those hot laser images for peoples enjoyment, you may as  well plug a non-competing local establishment (clothing stores come to mind)...  and charge for it.        |